HEED CO / INSIGHTS

A few ideas you can put to work.

Straightforward thoughts on sales, marketing, people, and the systems that keep a small business moving.

Sales

A simple lead follow-up process for a small business

Give every inquiry an owner, a next step, and a follow-up date. A practical starting point for a small business sales process.

People & growth

A practical way to choose between strategic advice, specialist project work, and ongoing virtual support for your small business.

Systems

Start with clear stages, useful contact fields, ownership, and a way to handle exceptions before connecting your small business CRM to other tools.